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Save the Children: #EndofChildhood

5.00
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Save the Children: #EndofChildhood

5.00

Save the Children® released its new End of Childhood Report & Index, which evaluates countries by the eight top childhood enders. Several offices came together to launch a campaign amplifying the release of the index and its findings. A month's worth of content was created for our client's social channels, in addition to a takeover of Facebook's official nonprofits page. Along with the takeover, a live video shot at FB HQ with Dr. Jill Biden garnered tons of views and donations. This work helped spread an important message while motivating everyone to make a difference where it matters most.

This campaign was awarded Gold at the 2018 SABRE Awards for Public Education

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Designed at: Weber Shandwick
Art Direction: Baird Clinkscales

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Save the Children® released its new End of Childhood Report & Index, which evaluates countries by the eight top childhood enders. Several offices came together to launch a campaign amplifying the release of the index and its findings. A month's worth of content was created for our client's social channels, in addition to a takeover of Facebook's official nonprofits page. Along with the takeover, a live video shot at FB HQ with Dr. Jill Biden garnered tons of views and donations. This work helped spread an important message while motivating everyone to make a difference where it matters most.

This campaign was awarded Gold at the 2018 SABRE Awards for Public Education

_

Designed at: Weber Shandwick
Art Direction: Baird Clinkscales